The Library of Congress (bless them!) has chosen to encourage parents to read with their children in a new series of public service announcements featuring Curious George!
How I missed this fact until today is beyond me. Thankfully my friend Cindy was kind enough to bring it to my attention. The ads are wonderful (both print and video) and bring me endless joy but the information on their website is golden.
Many middle class families assume that sharing a bedtime story with a child is a given but the fact is that there are many, many families out there who do not engage in these literacy practices.
The reasons can range from lack of interest, lack of resources or from a feeling that they are not doing it right. Shirley Brice Heath's seminal study provides a stunning example of the nuisances at play here.
The point is to read! The Matthew effect kicks in because the more you read the better you become as a reader and the better reader you are the more you want to read.
I applaud the Library of Congress for their clear message and for choosing Curious George and The Man with the Yellow Hat to help spread the word.
Share Curiosity. Read Together.